Mission

Samsung believes we all have a unique perspective on the world; one that should be shared and celebrated with others. It’s one of the reasons they make creative tools (phones, tablets, laptops, cameras) that remove any barrier to self expression. Starting in 2018, Samsung will introduce ‘/Make’. A new platform to help everyone get the most from Samsung’s ever evolving technology. Collaborator driven, Samsung will partner with select creative influencers to share their creative methods and their ideas.

Expression

Today, everyone has more than one persona. We are no longer defined as this type of person or that. We are not one-dimensional. Our products allow us to broadcast our creativity across multiple channels using multiple mediums. We can be a photographer/ musician/ traveler/ vlogger.

Logomark

The Samsung logo mark is the visual cornerstone of the company’s identity. It is the one consistent graphic element that is seen across all touch points.